Born in 1935 Elvis is regarded as one of the most significant cultural figures of the 20th century, one of rock music’s dominant performers from the mid-1950s until his passing, and to this day remains the best-selling solo music artist of all time. Successful in many genres, he received throughout his life a multitude of awards. He was an icon, not just in the music industry, but in pop culture at large. Elvis was known for his music, signature dance moves, and unique sense of fashion that set him apart from everyone else. He had charisma and charm that captivated audiences around the world. He was not just a singer, but a symbol of the youthful energy that defined a generation. His image and sound became the embodiment of the time when rock and roll was born. The legendary “Jailhouse Rock” is a timeless classic and testament to his enduring legacy. It is a celebration of his unique position in the world of music and pop culture. In honour of his 90th birthday, the King of Rock joins his famous friends at “Steiff Rocks!” and our Steiff Elvis salutes one of his most iconic looks. This enduring celebration is certain to become loved all over the world.